Fortress Surgeon Digital Marketing, a surgeon electronic advertising firm, introduces an increased SEO solution for cosmetic surgeons, focusing on online presence, individual involvement, and technique growth. In her previous function as VP of Biddable Media Daga specialized in the marketing of health & wellness brands with all lifecycle phases: beginning with medical test recruitment campaigns, via the pre-launch market-shaping, launch and promotional phase, ending with patent expiry and marketing sunsetting.

One of the things Martin appreciates most about his function is the opportunity to research and comprehend the subtleties of both brand-new and recognized markets, and with growing his understanding of them look for the Holy Grail of product-market fit.

It was these early tests that drove Underscore's focus on data driven programs and ROI measurement, a fundamental distinction in the sector. She thinks Underscore is the model for exactly how media and advertising and marketing companies should, and will, progress in the future.

While at Underscore, she spent three years showing Internet search engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years ago, when they figured out how to map Nielsen data to Yahoo's target market base and confirm out ROI from electronic media to retail purchase.